Data Privacy
Integr8 is built for performance marketers who operate across jurisdictions with active data protection laws. This page covers how Integr8 handles personal data and what compliance posture you can expect.
What Integr8 collects
Section titled “What Integr8 collects”When a click or conversion is processed, Integr8 logs the following data points:
| Data type | Example | Purpose |
|---|---|---|
| IP address | 192.168.x.x |
Geo-targeting, fraud detection |
| User agent | Browser/OS string | Device targeting, fraud signals |
| Email address | user@domain.com |
Conversion attribution |
| Transaction ID | txn_abc123 |
Click-to-conversion matching |
IP address handling
Section titled “IP address handling”By default, Integr8 stores the full IP address for fraud detection and geo-targeting. You can enable partial IP obfuscation to mask the last octet (e.g., 192.168.x.x) in reports and logs. This satisfies GDPR data minimization requirements for most use cases while preserving geo accuracy.
To enable IP obfuscation, see Global Tracking Settings.
GDPR compliance
Section titled “GDPR compliance”Integr8 supports GDPR compliance through:
- Data minimization — obfuscate or exclude personal data fields you do not need
- Right to erasure — contact support@integr8.co to request data deletion for a specific user identifier
- Data processing agreement — available on request for EU-based accounts
- Data retention — 90 days for raw click/impression logs; 2 years for raw event logs